Heart for the Homeless Appeal

In Australia over 105,000 citizens are homeless each night. The factors that contribute to homelessness are diverse; social, financial, medical, addiction to name a few. Therefore our approach must be diverse as well.

However, despite the desire of the majority to contribute positively to aid those in need, there is reluctance to action. Conversations around dinner tables are flavoured with feelings of disempowerment and being overwhelmed by the magnitude and complexity of the issues. It is fair to say that we are paralysed by these feelings and as a result nothing is achieved by the majority and those who are doing something barely have enough resources to impact their direct neighbourhoods, in the current crisis situation.

With a simple concept we have developed, we have found a practical way that communities and industries can consistently deliver usable resources to organisations that assist the homeless with much needed items such as food, clothing and furniture.

Our Concept in Action - The "Moving Cities Initiative"

The initiative seeks to reclaim the average 15-50 kilograms of usable resources that would normally be thrown in the bin each time a person moves house. Real Estate Agents that are registered with us would generate the non-perishable food, clothing and furniture items by prompting their residents to register their move via our website.

Real Estate Agents are requested to hand out "Register Your Move" cards to all residents attending open homes or when sending out vacating notices. The resident is then prompted and reminded to logon to our website and register their move, these details are then automatically communicated and registered with the local not-for-profit service provider in the residents area and our member charities will arrange the collection with these residents prior to moving home to ensure that we minimise wastage, damage to the environment and help save lives at the same time. It is that easy!

• Step 1 - Agency to prompt resident to register their move by handing out "Register Your Move" cards at open homes/vacating notices.
• Step 2 - Resident registers their move via our website.
• Step 3 - Heart for the Homeless automatically communicates the details to the not-for-profit service provider in the area.
• Step 4 - Heart for the Homeless and Member Charities to co-ordinate the collection and distribution of these resources to those in need.

Through leveraging a network of thousands of real estate agents, we hope to reclaim the hundreds of thousands of tons of food, clothing and furniture that could help resource local charities and service providers.

How will the funds be used?

Funds used will go towards the successful growth and implementation of the "Moving Cities Initiative" across Australia.

Key areas of expenditure

Building a stable and solid platform for National expansion including organisational structure, marketing, advertising and printing.